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Making The Business Connection
An Interview with John Luna

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How do you market your services to employers once you have a good handle on what the individual wants to do?
- Everything is based on relationships with the employers.
- We ask the employers if they are satisfied with our services and to recommend us to other employers.
- It is a matter of trust. Employers know that we will come to them with a good, reliable, and dependable employee.

Transcript

Interviewer: I am wondering how you go about marketing your services to employers once you have a good handle on what the individual wants to do?

John Luna: Everything is based on relationships with the employers. If we have a past history with employers, we ask if they are satisfied with our services and to recommend us to other employers. We have been doing this since about 1971. We have a pretty good following of good employers. The main thing is based on the relationship of each and every employer. So, it builds trust, and that is a very important part to providing good employment services.

Interviewer: Absolutely. What I am hearing is that you have long standing relationships with employers in your community. I bet that employers call you to get someone referred to them at this point. Is that true?

John Luna: That is correct. For me being here the length of time that I have been, I have developed relationships with employers that were there at the time [beginning], and then with new employers as they came along. They [employers] understand that we provide satisfied employees, which satisfy the employers, themselves. It is a matter of trust that when they hire one of our potential employees, they know that we will come to them with a good, reliable, dependable employee.



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